web design and marketing blog

Easy Internet Marketing: email signature files You've seen email signature files, or sig files, before. Sig files are the few lines of contact information you see at the bottom of email messages. Most modern email software programs (even --- gulp --- AOL) allow you to create and use sig files,...continue »

AWStats is a great stats package, and it comes free with your hosting service if your site is hosted by CyberScribe Web Solutions. You should plan to regularly review your site stats -- by understanding what's going with your site statistics, you'll better understand how to actually use your web...continue »

Back in the 90's, a marketing study determined it takes an average of seven points of contact before someone will trust you enough to buy something from you. We've seen that number prove itself over and over again in one of the custom apps we built for the good...continue »

Marketing and living for the long run... Triathlon, if you do it right it, can be a tough sport. But it's rewarding, too. Since I first stumbled my way into this addictive sport, I've learned a few do's and don'ts. Like, don't ever mistake...continue »

A quick check to see if your site is on track... 1. Get to the point. Web users aren't looking for War and Peace. They want info, and they want it now! Research has shown that web visitors tend to quickly scan a page for information, and if they don't...continue »